Home business start up is a logical response to the state of our current economy and as a foundation for family wealth in the New Economy.
Paul Zane Pilzer explains why a home based business start up may be timely for you in a recent blog post. His latest thoughts about the US economy are summed up:
Wall Street is “recovering” and Main Street (small business) is suffering. A home business is a source of additional income, a cushion in the good times and an alternative source of family support if traditional employment in the current economy disappears for you.
“Dad,” I asked my father when I was 12 years old, “What the difference between a recession and a depression?”
“That’s easy,” he replied. “In a recession your neighbor loses his job. In a depression you lose your job.”
While my father’s description was not technically accurate, it is very relevant for us today. Other than a few economist types like me, people generally care only about “their economy” vs “the economy.”
How many people do you personally know who have lost their home or their car during the past 12 months due to the economy? Your answer probably is “no one” or “not as many as I would have expected.” Unfortunately, this may soon change.
Read more about Paul Zane Pilzer’s views on the Entrepreneurial Challenge at his blog.
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